This quick guide explores key influences and offers strategies to improve patient satisfaction and increase sales.

In managing your optical, you're likely grappling with time-consuming appointments, inefficiencies, and missed sales opportunities. These...

When was the last time you visited a store before shopping their selection online? Take Home Depot, for example. Instead of wandering...

Elevate brand engagement with Optify's cutting-edge optical software solution. Explore now!

Learn practical tips on how to turn your optician team into sales experts and boost your revenue.

March 8, 2023 RANCHO CORDOVA, Calif. – Eyefinity®, a VSP Vision™ company and leader in practice management and Electronic Health Record...

How St. Paul Eye Clinic increased capture rates within 30 days of launching Optify. Reported by Marcus Becker, Director of Optical Services

This holiday season your patients are already checking out new eyewear online – often through other online eyewear sellers. So how can...

It’s that time of year again when patients with HSA and FSA accounts need to put leftover funds to good use. Eyewear is a popular and...