Real Practices. Real Results.
See what happens when independent practices put their frames online.
14%
Revenue Increase
$25K
Monthly Revenue Growth
10%
Capture Rate Lift in Month 1
52
Pairs Sold via Pre-Shop (St. Paul Eye Clinic)
Featured Practice
Cargo Eye Care: 14% Revenue Growth with Optify.
When Dr. Jonathan Cargo’s practice started using Optify, the team wasn’t sure what to expect. They’d been running Cargo Eye Care successfully for years, but like most independents, their website had brand logos that didn’t link to actual frames. Patients were doing their research somewhere else.
Within months of going live with Optify, the practice saw a 14% increase in overall revenue and roughly $25,000 in additional monthly optical sales. The biggest shift wasn’t a single campaign or promotion. It was patients arriving with frames already in mind because they’d browsed the practice’s catalog before their appointment.
“Optify allows us to host, in real-time, our entire inventory online.”
Case Study
St. Paul Eye Clinic: 10% Capture Rate Increase in 30 Days.
St. Paul Eye Clinic, an ophthalmology-based practice in Minnesota, wanted to increase their optical capture rate and find a technology solution that would grow with them. Within the first month of using just the pre-shop feature, they had 106 pre-shop appointments that resulted in 52 pairs sold.
Their monthly capture rate with Optify hit 30% — and that was using only a quarter of what the platform offers. Marcus Becker, Director of Optical Services, noted that even their elderly patients adopted the pre-shop experience without hesitation.
“If you blend that new technology and brick and mortar you’re going to do well. It’s going to do well for us.”
Read the full case study →“I was really surprised because we have a more established demographic, and you know everybody isn’t computer savvy, but Optify does a wonderful job with their platform and allows that older demographic to go through step-by-step.”
10%
Capture Rate Increase
52
Pairs Sold in Month 1
“Our opticians love it, they scramble to take the Optify patients.”
Dr. Laurie Sorrenson
OD, FAAO
Hundreds of Practices Have Chosen Optify as Their Optical Selling Sidekick.
Dr. Laurie Sorrenson
OD, FAAO
“Our opticians love it, they scramble to take the Optify patients.”
Dr. Jon Wademan
Optometrist
“I wish I would have utilized Optify sooner. Patients love it, my staff love it. It's a win-win!”
Dr. Jonathan Cargo
Cargo Eye Care
“Optify allows us to host, in real-time, our entire inventory online.”
What Could Optify Do for Your Practice?
Use the free ROI calculator to estimate your walkout revenue and see what pre-shopping could add to your bottom line.
CALCULATE YOUR ROIReady to See Results Like These?
Join the independent practices growing optical revenue with Optify. Setup is fast, your inventory pulls automatically, and patients start pre-shopping before they walk in.