A Professional Website for Your Practice. Without the Professional Price Tag.
$89/mo gets you a mobile-responsive, SEO-optimized practice website. Built for optical. Ready in days.
Your Patients Are Checking You Out Online Before They Walk In
Eighty percent of patients look up a practice online before they ever call or book. They’re comparing you to every other option in the area, and the practice with the more polished website gets the appointment.
An outdated site with stock photos and a “Contact Us” form from 2016 doesn’t lose you patients loudly. It loses them quietly. They just pick someone else.
80% of patients research online first
The practice with the better website wins the appointment.
Everything You Need. Nothing You Don't.
Professional Design
Pre-built templates designed for optical practices. Your logo, your colors, your services. Unlimited pages, easy content management — update text like a word processor.
Mobile-Responsive
More than 60% of your patients visit on their phone. Every Optify website adjusts automatically to any screen size. Hours, location, and services are always readable.
SEO-Optimized
Technical SEO handled from day one. Clean page structure, proper metadata, fast load times. When someone searches "optometrist near me," your practice shows up.
Your Frames. Your Brand. Their Screen.
Your Optify website isn’t a generic template with your logo slapped on. It’s your real frame inventory, browsable online, under your brand. Patients see what you actually carry — not brand logos that link to manufacturer sites.
Virtual try-on lets them see how frames look on their face before they walk in. When they arrive, they already know what they want.
Up and Running in Three Steps
01
Tell Us About Your Practice
Share your brand, your services, what makes your practice different. If you have a logo and photos, great. If not, we work with what you have.
02
We Build It For You
Your site is built on a proven optical practice template. You review the draft, request changes, and approve the final version before anything goes live.
03
Go Live and Grow
Once you approve, we launch. Your site starts showing up in local searches, and you can update content anytime through an editor that works like a word processor.
Ready to Sell Eyewear Online Too?
Your website is the foundation. When you’re ready to put your frame inventory online with virtual try-on and automated patient messaging, upgrading to Launch starts at just $50/mo more than what you’re already paying.
COMPARE PLANSWebsites Plan
$89/mo
Professional practice website, fully managed.
Launch Plan
$149/mo
Everything above, plus frame browsing, virtual try-on, and frame search SEO.
Keep Your Patients Buying From You.
The optical industry's leading digital platform for independent practices.